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Dr. Justin Paul, holds three Doctoral Degrees- the first one from IIT Bombay, the second one from the University of Brighton, UK & third one from the University of Engineering & Management, Calcutta He is the Chief Editor of Int Journal of Consumer Studies, consumer research journal with the highest Impact Factor. Ranked among the top 86 highly cited Professors in Business & Economics subject areas, in the world, his citations are increasing at a record rate 950 per month, with an H Index 77.
A former faculty member with the University of Washington, he is a Professor of MBA and Ph.D, at the University of Puerto Rico, USA, and is a Visiting Professor- the University of Reading, England. He has also served as MBA Director & AACSB Coordinator at Nagoya University, Japan, and as Department Chair at IIM. Dr. Paul introduced the Masstige model and measure for branding, CPP Model for internationalization, the SCOPE framework for small firms, 7-P Framework for International Marketing, ADO, TCCM Frameworks, and SPAR-4-SLR protocols for literature reviews. He holds/held honorary 'Distinguished Vis Professor/Professor of Eminence' titles from - Lebanese American University, IIM, MS University, Parul University & SIBM. In addition, he has taught full courses in Denmark, France, Lithuania, Poland & was a keynote speaker of 200+ conferences at UVSQ -France, KSMS-Korea, Polish academy & often in India. He was a visiting professor at the University of Chicago, Vienna University of Eco and Bus- Austria, Fudan & UIBE-China, UAB- Barcelona, and Madrid. He has published three best-selling case studies with Ivey & Harvard. An author of books such as Business Environment, International Marketing, Services Marketing, Export-Import Management of Banking & Financial Services by McGraw-Hill, Oxford University Press & Pearson respectively. He is/was an Associate Editor with the Journal of Business Research, European Management Review, & Euro Mgmt. Journal.
An author of over 180 articles in SSCI journals, he has over 75 papers are in A or A star journals of ABDC list. He has visited over 70 countries as a public speaker. He transformed IJCS as a journal with 2300 submissions in 2023 from 575 in 2019.
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